Men who wear red - irritable and aggressive

A new study has shown that men who wear red color appear to be irritable and aggressive. Researchers say the findings may have parallels in nature and can provide information whether it is advisable to wear red in certain social situations.

A wrong color shirt can have fatal consequences for the progress of the meeting, says a new study. According to the researchers, men who wear shades of red are perceived as aggressive. That is why you need to be careful when choosing clothes.

When 50 men and 50 women volunteered to participate in research, they were shown images of men wearing different colored shirts. Later, they appreciated those who wore red clothing as more aggressive and more irritable than those who wore blue or gray.

However, while male volunteers tended to consider men in red as "dominant" female volunteers did not think so.

Study leader, Rob Barton, professor of Evolutionary Anthropology at Durham University, said red often provides signals of aggression in animals and men's tendency to blush in the face when they are angry, which is inherited from our ancestors as a sign of warning.

He said that in some species, the red can appear as men in the competition try to dominate each other to win the right of mating with females.

Doctoral student, Diana Uiedeman, which carried experiments, said: "We know that the red color has an effect on the human brain. This is based on our culture, for example the idea of ​​dressing a red tie, known as a power tie for business. "

"Our research findings say that people should think twice when you wear red in social situations and perhaps important meetings, such as job interviews," added the applicant.

"As aggressive or dominant perception can be an advantage in certain circumstances, but also a disadvantage in other circumstances, for example in teamwork and where trust is important."

Durham University researchers have previously shown that wearing red could have consequences in sport, by promoting aggression and competition within the team and threatening opponents.

Professor Barton and his team are currently talking with combat sports organizers about the possibility to establish new rules on competitors who wear red, to avoid inappropriate use of color for a unilateral advantage.

However, the study published in the journal Biology Letters, is believed to be the first on the effects of color on social perceptions of dominance and aggression in cases neutral.

To successfully implement research, images of men were digitally manipulated to appear as if they were wearing different colored shirts.Volunteers then rated the degree one in seven of aggression and dominance.

Volunteers were asked to decide on the emotional state of man in any image, writes English. They tended to choose "jumpy" for those wearing red, and can also choose other options as happy, fearful and neutral.

Professor Barton said: "Taken together, our findings suggest a clear link between the color red and the perception of anger, probably associated with Redness role as a natural sign of anger".

Durham search only images of men studied to limit the number of variables - the results might have been more difficult to analyze whether volunteers will be presented by both sexes.